Make sure your marketing efforts are right on target.

For any company seeking to market travel and tourism products or services, the first critical step in a successful campaign is to know who your targets are and how to contact them. Global Marketing Solutions is a worldwide contact database containing information on more than 130,000 travel industry locations. Because this information comes from IATA, the world leader in the field, Global Marketing Solutions is unmatched by any other organization or publication in the world in terms of the scale of its coverage, the depths of information provided, as well as the updating of this information.

More information. And more you can do with it.

Global Marketing Solutions comes on a plug-and-play CD-ROM with a very user friendly interface and features:

• IATA Numeric Codes and profile information for more than 130,000 travel industry locations;
• A variety of search possibilities: IATA Code/Agency Name/Agency Location Details;
• Search criteria that can be customized and are savable;
• Printable search results;
• 12-month licenses available.

Which means more effective marketing campaigns.

The scope and depth of the up-to-date and precise information that Global Marketing Solutions provides will enable you to:

• Building comprehensive travel industry location contact management database;
• Customize searches to clearly identify priority targets;
• Base marketing decisions on the most accurate and up-to-date travel industry location information available;
• Make your marketing campaigns more cost-effective because of:
• Easy identification of priority targets
• Elimination of fruitless marketing efforts because of outdated or corrupted information

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